INEOS Styrolution’s strategy has a strong focus on attractive industry segments including new business opportunities. Such opportunities require innovations in all areas, from product development up to customized system solutions and adjacent technologies. Our yearly Awards INA & IDA, for innovative Ideas and successful innovation projects, strongly support the pro-active identification of new opportunities and are meant to boost the global innovation pipeline. Both awards offer a great opportunity to all INEOS Styrolution employees to think outside the box and to deliver novel, exciting solutions generating tangible benefits for INEOS Styrolution and its customers. "With INA we want to document a change in our innovation perspective. Innovation is not restricted to R&D, it is what every INEOS Styrolution team – from purchasing over production to finance and supply chain – should strive for," explains Norbert Niessner, Director Global R&D and Intellectual Property.

Importance of the awards is emphasized by the fact that the final decision is taken by the Management Board: Five IDA Award winners are chosen out of this pool, presented by the Regional Presidents, as well as the INA Award in Gold, Silver and Bronze. The INA prices are handed over by INEOS Styrolution's CEO.