News Release

INEOS Styrolution extends partnership with Acumen Engineering in Indonesia

18.04.12

Singapore


•    Extended distribution agreement gives customers in Indonesia access to INEOS Styrolution’s entire specialty styrenics offering
•    Reinforces INEOS Styrolution’s leading position in styrenic specialties in line with its Triple Shift growth strategy

INEOS Styrolution, the global leader in styrenics, announces today the appointment of Acumen Engineering as its distributor offering INEOS Styrolution’s full portfolio of specialty products in Indonesia.
     
Acumen Engineering was selected based on their strong customer base, their technical, industry and market segment expertise, customer service, logistical capabilities and geographical competencies within the Indonesia market. Acumen Engineering had been successfully representing INEOS Styrolution in the Philippines market for the past three years.     

The extended agreement reinforces INEOS Styrolution’s growth strategy in Asia. “INEOS Styrolution is committed to providing our customers in Asia with the best material solutions necessary to address their application requirements, no matter the industry. We are very confident that Acumen Engineering with its strong presence in the market and its excellent sales team will provide our customers greater access to the materials and insights they need for success and will open new markets for us,” says Ravi Ponnuswamy, Asia Pacific Specialties Sales Director for Distribution, Compounding, Packaging & Others.

Anthony Loo, Commercial Director, SEA, Acumen Engineering, looks forward to a fruitful cooperation benefitting customers: “We are excited to be able to represent INEOS Styrolution now also in the Indonesia market. We believe our industry expertise and proven distribution model of partnering with INEOS Styrolution will offer our clients greater options in and access to the innovative technology and potential that are intrinsic to specialty styrenics. We look forward to working closely with INEOS Styrolution and presenting the broad product portfolio that INEOS Styrolution can offer, with the aim to create value to our customers.”

The agreement covers INEOS Styrolution’s broad portfolio, including the transparent specialties Luran®, Luran® High Heat, K-Resin®, NAS®, Terlux®, Zylar®, Styrolux® and the enhanced specialties Novodur®, Novodur® High Heat, Luran® S and SC, Terblend® N and S.