By thoroughly analyzing everything from market trends and consumer needs to customer challenges and the final product, this systematic approach utilizes our global expertise and specialized knowledge. We work in an entrepreneurial, forward-thinking culture that fosters knowledge-sharing and encourages the development of new ideas. Every team in our organization plays an active role in keeping us and our customers ahead of today's fast-paced technological and business developments.
Innovation process
Innovation at INEOS Styrolution comes from pooling the strengths of the entire organization. Therefore, we have set up a global innovation process to facilitate the collection and assessment of ideas, and the tracking of innovation projects. For optimal results and control of our innovation performance, we use tools for processing and evaluation of innovative ideas and projects. The whole innovation process - from the sampling of ideas to the launch of the finished product - is based on a stage gate logic.
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By thoroughly analyzing everything from market trends and consumer needs to customer challenges and the final product, this systematic approach utilizes our global expertise and specialized knowledge. We work in an entrepreneurial, forward-thinking culture that fosters knowledge-sharing and encourages the development of new ideas. Every team in our organization plays an active role in keeping us and our customers ahead of today's fast-paced technological and business developments.
Find out more about our main research areas at Technology fields of research (or short: Fields of research)